Specialist in DIY products for sale in supermarkets
Tréfilaction has been a market leader in the sale of DIY products in supermarkets since 1963, providing customers with the things they need.
The company’s position on the market is continually backed up by modern marketing tools and a comprehensive understanding of key aspects such as sourcing, the supply chain, category management, merchandising and display shelf management. Drawing on these competences, Tréfilaction now offer a range that has enabled them to develop sustainable turnover for their clients, in addition to satisfying consumers and building trust.
Our “à la carte” service encapsulates delivery, set-up, taking orders, filling, and remodelling, which is carried out by our integrated merchandisers, who specialise in supermarkets (30 merchandisers). We provide real added value when it comes to display shelf management for categories where distribution often lacks the available personnel for shelf stocking (impact on sales between +20% and +40%).
We have integrated national partner brands (Master Lock, Watt & Co, Guex, WD 40, Crochet X, Toupret...) into all of our ranges.
We sell:
